Product Launch Campaign

Throughout the project, I managed the whole of the production process, from pre-production to the final deliverable. I was involved in the ideation phase, and worked closely with the marketing director to conceptualise and brief the story flow. I was also responsible for sourcing suitable locations, casting various talent, and Art Direction on set. I ensured that the project stayed within budget while liaising with the crew. During Post-production I was involved with making notes on drafts before finalising the final deliverable. The project was completed with success, showcasing the culmination of my efforts from start to finish.